RPM WalletTM
RPM Wallet delivers personalized retail media and marketing in consumers’ digital wallets, the next frontier in retail media.
70% of shoppers under 40 use digital wallets.*
*Source: Capital One Shopping, January 26, 2025
Activation Points (Android & iOS)
Mobile Pass
in Apple Wallet
Offers in Native
Mobile App
Push
Notification
Consumer Benefits
Personalization
Highly relevant promotions drive value for the consumer and increase engagement and redemption.
Real-Time Updates
Push notifications and wallet pass updates ensure that consumers receive the latest information in real-time.
Convenience
Shoppers can easily access and use digital coupons, gift cards, and loyalty cards directly from their mobile devices.
Merchant Benefits
Boost Customer
Engagement
Send personalized offers, updates, and reminders directly to customers’ devices driving engagement and repeat business.
Enhance Customer
Loyalty
Build stronger relationships and increase lifetime value by integrating and rewarding customer loyalty.
Cost Efficiency
Reduce the need for physical materials, like paper coupons and loyalty cards, and streamline marketing efforts increasing cost efficiency.
Data Insights
Gain valuable data on customer behavior and preferences and use it to refine marketing strategies, tailor offers, and improve the customer experience.
Features
Activation
Push notifications and passes precisely targeted and delivered across iOS and Android.
Management
Real-time content updates and visibility into all active campaigns.
Measurement
& Insights
Performance reporting, trend charts, campaign A/B testing results and customer insights and recommendations.
Integrations
Leverage your existing platforms (POS, Loyalty, more) to drive performance and campaign optimization.